90-minute workshop to define your brand's written voice—with a documented style guide you can actually use.
Your brand has a voice. The question is whether you've defined it—or whether it changes every time someone new writes something.
This 90-minute session extracts and documents your brand's voice, creating a style guide that makes consistent writing possible.
## What We'll Cover
### Part 1: Discovery (30 min)
- Your brand's personality traits
- Who you're talking to (and who you're not)
- Competitors and differentiation
- Existing content that works (and why)
### Part 2: Definition (30 min)
- Voice attributes (3-5 defining characteristics)
- Tone variations by context
- Do's and don'ts with examples
- Vocabulary and terminology choices
### Part 3: Documentation (30 min)
- Live drafting of your style guide
- Before/after examples using your real content
- Templates for common content types
- Implementation recommendations
## What You'll Receive
### During the Session
- Collaborative Figma/Notion workspace
Methodology developed through 40+ brand voice projects
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- Real-time voice definition
- Immediate feedback on examples
### After the Session (within 48 hours)
- **Complete brand voice guide** (PDF, 10-15 pages)
- **Quick reference card** (1-page summary)
- **Example library** with annotated samples
- **30-minute follow-up call** for questions
## How It Works
1. **Book the session** and complete a brief intake form
2. **Prep call** (15 min) to align on goals and gather materials
3. **Main session** (90 min) via Zoom
4. **Deliverables** within 48 hours
5. **Follow-up** within 2 weeks of delivery
## Who This Is For
- Startups defining their voice for the first time
- Teams struggling with inconsistent messaging
- Founders who know their voice but can't articulate it
- Marketing teams onboarding new writers
## What This Isn't
This isn't a full brand identity project. We're focused specifically on written voice—how you sound in words. Visual identity, positioning strategy, and messaging architecture are separate (though related) concerns.
## Scheduling
Sessions available Monday-Thursday, 9 AM - 4 PM GMT. Book at least 5 business days in advance.
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