IntermediateBusiness

Building Products

From impossible idea to shipped product

The zero-to-one methodology — from impossible idea to shipped product. Inspired by Edwin Land, Sahil Lavingia, and the minimalist entrepreneur movement.

4 chapters · 14 lessons
~6h total
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What you will learn

  • Filter ideas using the impossibility principle
  • Validate products with memos and manual sales before writing code
  • Ship a 10x product, not a marginally better one
  • Build distribution moats that compound over time
  • Price, hire, and pivot with discipline